Native Plant Spotlight: American Beautyberry

Fall is here and you know what that means… beautyberry bushes burgeoning with deep purple berries. You’ll find the gorgeous natives growing wild throughout The Woodlands but have you considered adding this perennial shrub to your garden? 

Read on to find out how wonderful this native plant really is. 

Food for Everyone 

Beautyberry is a veritable feast for native wildlife. Butterflies feed off its nectar from April to July. The magenta berries, which begin to show in early fall and can last through the winter, help sustain more than 40 species of songbirds. Armadillo, foxes, opossum, raccoon, squirrels and deer also enjoy the berries. You may even see deer nibbling on the leaves. Good thing this plant is so resilient and can handle being a year-round buffet. 

It’s not just wildlife that enjoys the non-toxic berries and leaves. Raw berries are edible, but don’t have much sweetness to them. In fact, it’s flavor can be described as mildly medicinal when eaten off the stalk. However, they make a fantastic jelly – its arguably the best way to enjoy them. If you’re feeling adventurous, recipes for wine, tea and sauces are available online. Just remember to leave some berries behind for hungry birds and mammals this winter. 

Warning: Limit your consumption of beautyberry when first trying as some people have reported upset stomach afterwards. 

Growing Success 

This fast-growing perennial does well in either part shade or full sun. They spread naturally along forest edges where the amount of sunlight varies. More sunlight will boost berry production but also increases the shrub’s need for water.  

While tolerant of somewhat dry conditions, beautyberry prefers a moist soil. If you’re growing at home in a sunny location, make sure it receives around 1” of water a week.  A layer of mulch around the base of the shrub will help retain soil moisture, especially through the summer months. Skip the fertilizer unless you have very nutrient-poor soil. If so, a shovelful or two of compost in the spring will do just fine. Be careful not to over-fertilize or you’re likely to decrease berry production. 

In the right conditions, American beautyberry can reach a height of 6 to 8 feet and be just as wide. It earns its beauty moniker multiple times a year, festooned with delicate lavender and pink flowers in early summer and show stopping berries throughout the fall and winter.  

2 compounds in the leaves: callicarpenal and intermedeol – have been shown to repel mosquitoes and biting bugs when the leaves are crushed. 

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